who we serve
National & Regional Grocery Chains
Independent Grocers
Club & Value Retailers
Specialty Markets
Private Label Partners
Omnichannel Retailers
As a farmer-owned cooperative, Riceland Retail Rice brings the strength of America’s rice growers directly to your shelves. Every grain tells the story of connection — between land and farmer, retailer and consumer, meal and moment.
U.S.-grown, milled with care, and trusted for generations, Riceland helps you stock the difference customers can taste.
The Riceland Advantage
At Riceland, we know retail success starts with trust. As the U.S.’s largest miller and marketer of rice, we bring more than a century of farmer-owned heritage to every bag we put on your shelves. Our products deliver the quality, consistency, and value your shoppers expect—backed by a supply chain you can count on.
With vertically integrated operations and four milling locations, we ensure reliable availability, built-in supply security, and the scale to meet national demand. From long-grain staples to specialty varieties, every product is grown, milled, and packaged in the U.S. with care.
More than a supplier, Riceland is your retail partner. Together, we help you build categories, grow sales, and meet shopper needs with rice that’s trusted by families across America.
Products
Strength in Every SKU
From everyday pantry staples to specialty favorites, Riceland delivers rice that can drive category growth and shopper loyalty. Every product carries the strength of America’s rice farmers and our portfolio is designed to perform on your shelves.
industry insights
Retail Insights You Can Stock Up On
At Riceland, we don’t just mill the rice—we help you navigate the ever-changing retail landscape. Whether you’re managing a regional chain, a national account, or an independent grocery store, Riceland’s retail insights bring you category trends, shopper behaviors, and strategies to grow sales. Explore how Riceland’s rice drives basket building, meets food trends, and could expand your private label or branded offerings. Because your shelves deserve more than products—they deserve insight.
January 14, 2026
Leveraging Social Media Marketing for Grocery Stores
In an era dominated by digital technology, social media has become a necessity for even the smallest of businesses to leverage, enabling them to engage with customers, establish brand recognition, and generate sales. For grocers, embracing social media marketing could significantly enhance their reach and engagement with consumers, leading to increased foot traffic and revenue. This article will explore why grocers should tap into social media marketing for their business.
January 14, 2026
Riceland Rice: A Savvy Solution for Budget-Friendly, Healthy Meals
Embrace the economic and culinary advantages of rice, from its adaptability and nutritional benefits to its gluten-free nature, Riceland rice is an ideal choice for those navigating budget constraints or pursuing a balanced lifestyle in the face of escalating food prices.
January 14, 2026
RMA Convention Wrap Up
January 14, 2026
Planting Update with Mark Holt, VP of Sales and Marketing
Planting season is here! What does that mean for available product?
January 14, 2026
Inside R&T with Dean Oliver
Mark Holt, VP of Sales and Marketing, sat down with Riceland’s Director of Innovation and Technical Services Dean Oliver to discuss some of the services Riceland’s Research and Technical Center (R&T) offers.
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